American broadcaster Fox Sports is facing criticism from fans after airing commercials during its broadcast of the opening ...

Alexi Lalas has seen enough World Cup discourse surrounding the hydration breaks to know which way the wind blows, and on ...

During the opening match of the 2026 tournament, Fox's misstep in running commercials during the mandatory hydration break ...

World Cup fans blasted Fox after commercials during hydration breaks caused viewers to miss live in-game action.

Fox’s coverage of the 2026 World Cup opener between Mexico and South Africa used full-screen commercials during hydration ...

Among the many micro-controversies at play in the lead-up to this summer’s World Cup centers on the mid-half mandatory ...

World Cup viewers may be shocked to see commercials being played in the middle of matches, which is now allowed by FIFA.

People celebrate in the streets and bars, Tom Brady cuts hair and Mike Eruzione, who scored the game-winning goal in the ...

The World Cup opener between Mexico and South Africa featured FIFA's mid-half hydration breaks for the first time.

Fox airing FIFA World Cup hydration-break commercials breaks tradition—see ad rules, revenue impact, and why rivals like ...

Fans learned earlier on Thursday, just hours before the World Cup began, that Fox had opted to utilize the FIFA-mandated mid-half hydration breaks to air full-screen advertising, a stark departure ...

The U.S. men's national team may need a miracle to win the World Cup on home soil this summer. Fox Sports asks: What if it actually happens?